Automated direct booking systems for boutique hotels & luxury villas

We design and build conversion-focused websites combined with automation, ads and follow-ups, so every inquiry becomes a real booking opportunity.

Trusted by

Hotels and premium properties working with Hotelería Digital

A Simple Reality

Most hotels receive bookings.

The problem is where they come from and how much control they really have.

Many properties depend almost entirely on OTAs to generate reservations.
And when direct inquiries do arrive, they’re often handled late, inconsistently, or without follow-up.

The result:

  • high commissions
  • lost direct opportunities
  • no visibility over the booking flow

This is not just a marketing issue.

It’s a direct booking system issue.

What we Build

A complete direct booking system

Everything works together as one system:

Conversion-focused website

Designed to guide guests toward booking, not just to showcase the property.

Automated inquiries

WhatsApp, Instagram and website messages are centralized and answered instantly.

Lead capture & qualification

Guest details, travel dates and intent are captured in a structured way.

Automated follow-up

Every inquiry is followed up automatically if the guest doesn’t book.

Google Ads integration

High-intent traffic connects directly to your booking flow.

Tracking & visibility

Every inquiry, conversation and opportunity is tracked in one place.

The goal: Build a direct channel that works consistently and improves over time.

How it Works

01

Setup (one-time)

We design and configure the system:

- Website or landing optimized for direct bookings
- Automated chatbot (WhatsApp, web & Instagram)
- CRM to track inquiries and follow-ups
- Google Ads setup
- Analytics and tracking

02

Monthly optimization

We keep the system running and improving:

- Ads optimization
- Automation and chatbot adjustments
-Seasonal messaging updates
- Conversion and booking flow improvements
- Performance tracking and reporting
- This is an ongoing system, not a one-time delivery.

What to expect?

This system is designed to:

Even a small increase in direct bookings can already justify the system.

Testimonials

Muy bueno el servicio de Esteban que se encargó del armado del WEBSITE PROFESIONAL. Lo recomendaría. Los clientes pueden navegar la web de forma ágil y sencilla. Buena entrega del servicio, buenos tiempos de entrega y buen seguimiento del servicio luego de entregar.
Gastón Ibarra
Galería Cariló
Antes de trabajar con Esteban nuestro marketing digital no estaba a la altura de nuestro negocio y teníamos problemas para cerrar las ventas. Aprendimos sobre el proceso de ventas y a corregir nuestros errores. De esta manera pudimos mejorar el marketing digital de la empresa. Recomedaría que contraten a Esteban ya que es un socio estratégico en la comercialización del negocio y nos ayudó a potenciar las ventas.
Emiliano Sarasa
bund Hotels and Consulting
Antes la empresa carecía de "Identidad digital" y una estrategia digital Hoy tenemos una identidad digital y un plan de social media. El negocio ya ha concretado ventas por estos medios y se ha adaptado a esta nueva era. Esteban te va a brindar las soluciones que necesitas para tu negocio. Es el puente que necesitas para que tu empresa tenga transite al mundo digital.
Pedro Pereyra
Hotel Nuevo Ostende

Case Studies

From OTA-dependent to a structured direct booking channel

FAQs

No.
OTAs can still be part of your strategy.
This system focuses on building a reliable direct booking channel so you’re not dependent on commissions.

Yes.
We can work with your current website or rebuild it if needed, and integrate with most common booking engines and tools.

No.
The goal is to reduce manual work, not add more.
Most processes are automated, and your team only steps in when a guest is ready to book.

The setup usually takes a few weeks, depending on the current situation of the property.
Once live, the system keeps improving over time.

This is an ongoing system.
After the initial setup, we continue optimizing automation, follow-ups and performance month by month.

If you manage a boutique hotel or luxury villa and want to improve your direct booking channel, request an audit.

We’ll review your current setup and tell you clearly: what’s working, where bookings are being lost, and whether this system makes sense for your property

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Based in Costa Rica Working with boutique hotels and premium properties across LatAm & international markets Systems available in English & Spanish